Unlock the true potential of your CRM and Marketing Automation platform

With ACM (Agile Campaign Management) we reduce by up to 70% the campaign production time and help you climb the hyperpersonalisation in email, push and SMS.

Request a demo

The challenge of B2C marketing today

CRM and Marketing Automation teams work under constant pressure:

  • Intensify the use of Email, SMS and App channels in CRM strategies.
  • Create hyper-personalised campaigns and orchestrate them cross-channel.
  • Execute them quickly, without errors and with operational efficiency.

The problem is that, on a day-to-day basis, time is wasted on manual and repetitive tasks:

  • Set up and review multiple versions of the same campaign.
  • Manage translations, links, images and HTML without a flow.
  • Manually check each link, UTM or redirection.

Introducing Agile Campaign Management (ACM)

Centralise all assets

Texts, images, links, HTML and translations in one place.

Automate key processes

That you normally manage outside of your marketing platform.

Connect via API

With Salesforce, Braze, Bloomreach, Klaviyo and other CRM or Marketing Automation platforms.

Accelerate campaign production

With multiple variations by language, geography or customer segment.

Reduce operational errors

Thanks to a structured, standardised and fully automated flow.
Request a demo
Key benefits

With ACM you will achieve:

Reduce the time spent preparing and launching complex campaigns by 70%.

Achieve hyper-personalisation at scale while maintaining agility in your marketing processes.

Frictionlessly integrate your CRM and Marketing Automation tools into a single flow.

Minimise link, content and versioning errors through automated control.

Gain more time for the strategic: creativity, in-depth analysis and constant innovation.

How it works

With ACM, campaign management becomes a orderly and efficient processThe content is concentrated in the same space, the flows are coordinated and automated, and the information travels directly to your marketing platform.

Request a demo

Easily upload your campaign content; translations, images, links and HTML to ACM and organise it all in one centralised place.

Manage and adjust content from ACM, automating manual tasks.

Campaign content with platforms such as Salesforce, Braze, Klaviyo, Bloomreach or other tools.

With tests and preview of results before impacting real users.

Our clients, leading retail and B2C brands, are already transforming the way they manage campaigns with ACM.

"Working with Digital Response and their ACM system has allowed us to streamline campaign production and personalise campaigns much better, which helps us connect more relevantly and efficiently with end audiences."

Pablo Bueno Head of Digital Marketing BIMBA AND LOLA

Testimonials

Ready to unleash the potential of your Marketing Automation platform?

Discover how ACM can transform your campaign management, taking it to the next level: more agility, fewer errors and better results.

Request a demo

Request your personalised ACM demo

Find out how ACM can help you centralise processes, automate tasks and launch campaigns in minutes.