In 2024, the average daily time people spend on their mobile phones varies by region, although overall usage continues to increase. Globally, the daily average is approximately 3 hours and 15 minutes for smartphone users, according to Backlinko. In some countries, however, this time is much longer; [...]
International Email Marketing: 4 common challenges
Surely if you have been working on international email marketing campaigns, you will feel identified with this post. As we all know, nowadays companies are looking to reach audiences from different countries and cultures. For email marketing, this implies a crucial task: managing international campaigns. Although this strategy has a huge potential, it is also [...]
How to maximise the potential of Salesforce for Email Marketing?
On different occasions on our blog, we have talked about the potential of Salesforce. As we all know, it is one of the most powerful tools in the world of digital marketing. Not only is it a complete CRM, but it also allows you to automate and personalize your email marketing. So, if you are thinking about improving your email campaigns [...]
5th EDITION: Insightful talks with professionals from the Email Marketing, Marketing Automation and CRM sector.
One year ago today, What's in your Inbox? was born, a Digital Response podcast in which we have revealing conversations with industry professionals to explore the most effective methods for success. As such, the content you'll find in our podcast can be of great value if you're interested in [...]
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