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What is the "churn rate" in email marketing?

9 de March de 2015 alecastellano Comments Off on Qué es el "churn rate" en Email Marketing

El churn rate en el ámbito empresarial se refiere a la pérdida de clientes durante un periodo de tiempo determinado. En el caso del email marketing, nos referimos a la cantidad de usuarios que dejan de leer nuestros emails, esto puede suceder por varias razones.

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