{"id":10588,"date":"2019-10-31T13:58:05","date_gmt":"2019-10-31T13:58:05","guid":{"rendered":"http:\/\/www.digitalresponse.es\/?p=10588"},"modified":"2019-10-31T13:58:05","modified_gmt":"2019-10-31T13:58:05","slug":"master-class-novedades-en-email-marketing-y-marketing-automation","status":"publish","type":"post","link":"https:\/\/www.digitalresponse.es\/en\/master-class-novedades-en-email-marketing-y-marketing-automation\/","title":{"rendered":"Master Class: What's New in Email Marketing and Marketing Automation?"},"content":{"rendered":"<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.digitalresponse.es\/wp-content\/uploads\/2019\/10\/Captura-de-pantalla-2019-10-31-a-las-14.26.16-e1572528422866-1024x258.png\" alt=\"\" class=\"wp-image-10598\"\/><\/figure>\n\n\n\n<p>This is the 3rd consecutive year that <strong>Digital Response<\/strong> is organising an event in the form of a Master Class to share with the attendees the knowledge and expertise acquired over the years and the daily work with our clients.  <\/p>\n\n\n\n<!--more-->\n\n\n\n<br>\n\n\n\n<p>In this case, we wanted to share the event with <strong><a href=\"https:\/\/www.selligent.com\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Selligent (opens in a new tab)\">Selligent<\/a><\/strong>B2C marketing platform, to give the Master Class a different and much more complete approach.<\/p>\n\n\n\n<br>\n\n\n\n<p>On the part of <strong>Digital Response<\/strong>the presentation will be given by <strong>Jordi Puig<\/strong>General Manager, and <strong>Alejandra Castellano<\/strong>Lead Email Developer, who will shed some light on the latest innovations in the field of email:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li> Interactive Emails<\/li><li>AMP for Email<\/li><li>Gmail Promotabs<\/li><li>Dynamic content<\/li><\/ul>\n\n\n\n<br>\n\n\n\n<p>In terms of <strong>Selligent<\/strong>, <strong>Pablo Rueda<\/strong>Head of Partenership Iberia, and <strong>I\u00f1aki Bigat\u00e1<\/strong>Solution Consultant, will be in charge of demonstrating the most advanced aspects of automated marketing:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Artificial Intelligence<\/li><li>Mobile: geolocation and integration with beacons<\/li><li>Examples of omni-channel<\/li><\/ul>\n\n\n\n<br>\n\n\n\n<p>Last Friday 25th October the 1st Master Class took place in Barcelona and the next one will be held on <strong>wednesday 13 november<\/strong> it will be the turn of <strong>Madrid<\/strong>.<\/p>\n\n\n\n<ul class=\"wp-block-gallery columns-2 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><li class=\"blocks-gallery-item\"><figure><img decoding=\"async\" src=\"https:\/\/www.digitalresponse.es\/wp-content\/uploads\/2019\/10\/IMG_0674-1024x768.jpg\" alt=\"\" data-id=\"10600\" class=\"wp-image-10600\"\/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img decoding=\"async\" src=\"https:\/\/www.digitalresponse.es\/wp-content\/uploads\/2019\/10\/IMG_0676-1-1024x768.jpg\" alt=\"\" data-id=\"10623\" data-link=\"https:\/\/www.digitalresponse.es\/?attachment_id=10623\" class=\"wp-image-10623\"\/><\/figure><\/li><\/ul>\n\n\n\n<p>This relaxed day gives us the chance to put faces to many of you, to meet again with attendees from previous editions and, why not? To exchange ideas and impressions and to resolve doubts. <\/p>\n\n\n\n<br>\n\n\n\n<p>We invite you to sign up for the Master Class in Madrid! Places are free but limited. They will be allocated in the same order as reservations are made.<\/p>\n\n\n\n<br>\n\n\n\n<div class=\"wp-block-button aligncenter\"><a class=\"wp-block-button__link has-background\" href=\"https:\/\/www.digitalresponse.es\/en\/workshop-email-marketing-2019.php\/\" style=\"background-color:#3da0bf\">BOOK YOUR PLACE NOW!<\/a><\/div>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/www.digitalresponse.es\/en\/workshop-email-marketing-2019.php\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/www.digitalresponse.es\/wp-content\/uploads\/2019\/10\/banner_evento-1024x576.png\" alt=\"\" class=\"wp-image-10625\"\/><\/a><\/figure>\n\n\n\n<br>\n\n\n\n<p>Finally, here is the video of the Master Class we did last year, take note!<\/p>\n\n\n\n<br>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\nhttps:\/\/youtu.be\/5fkBFVuDK_w\n<\/div><\/figure>","protected":false},"excerpt":{"rendered":"<p>This is the 3rd consecutive year that Digital Response organises an event in the form of a Master Class to share with the attendees the knowledge and expertise acquired over the years and the daily work with our clients.<\/p>","protected":false},"author":7,"featured_media":27932,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[37],"tags":[],"post_folder":[],"class_list":["post-10588","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - 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