{"id":2361,"date":"2013-11-19T11:35:30","date_gmt":"2013-11-19T11:35:30","guid":{"rendered":"http:\/\/www.digitalresponse.es\/blog\/?p=2361"},"modified":"2013-11-19T11:35:30","modified_gmt":"2013-11-19T11:35:30","slug":"por-que-contratar-una-agencia-de-email-marketing-barcelona","status":"publish","type":"post","link":"https:\/\/www.digitalresponse.es\/en\/por-que-contratar-una-agencia-de-email-marketing-barcelona\/","title":{"rendered":"Why hire an email marketing agency (II)"},"content":{"rendered":"<p>A <a title=\"Agencia de Email Marketing en Barcelona\" href=\"https:\/\/www.digitalresponse.es\/en\/\" target=\"_blank\" rel=\"noopener\">agencia especializada en email marketing<\/a> va m\u00e1s all\u00e1 de la base t\u00e9cnica y aporta una \u00a0capa de servicios que se superpone al potencial de la plataforma de env\u00edos. De esta manera se supera la<a title=\"Why hire an email marketing agency (I): Optimisation Gap\" href=\"https:\/\/www.digitalresponse.es\/en\/blog\/contratar-agencia-de-email-marketing-barcelona\/\" target=\"_blank\" rel=\"noopener\"> brecha de optimizaci\u00f3n de la que habl\u00e1bamos en el anterior art\u00edculo<\/a>, optimizando los resultados obtenidos y el <strong>ROI de las campa\u00f1as de email.<\/strong><!--more--><br \/>\n1. <strong>Ejecuci\u00f3n<\/strong>: las agencias est\u00e1n especializadas en la ejecuci\u00f3n de campa\u00f1as y por ello agilizan los procesos y minimizan el margen de error.<br \/>\n2. <strong>Programaci\u00f3n<\/strong>: La programaci\u00f3n en emails no es s\u00f3lo una cuesti\u00f3n de renderizaci\u00f3n en los distintos proveedores de email, sino que debe maximizar la entregabilidad.<br \/>\n3. <strong>Estrategia<\/strong>: Al disponer de m\u00e1s datos de referencia y de un conocimiento profundo del sector y multitud de casos reales es m\u00e1s f\u00e1cil observar el escenario con perspectiva y escoger el camino correcto.<br \/>\n4. <strong>An\u00e1lisis<\/strong>. Muchas veces, las empresas disponen de much\u00edsima informaci\u00f3n almacenada en sus plataformas de las cuales no hacen uso, perdiendo una gran oportunidad. La auditor\u00eda y an\u00e1lisis de todos estos datos puede arrojar luz sobre las debilidades y fortalezas de las estrategias actuales, as\u00ed como aportar ideas de mejora y la base para ajustar la direcci\u00f3n y esfuerzos del email marketing.<br \/>\n<a href=\"https:\/\/www.digitalresponse.es\/wp-content\/uploads\/2013\/11\/AGENCIA-EMAIL-MARKETING-3.png\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-medium wp-image-2268 aligncenter\" alt=\"AGENCIA-EMAIL-MARKETING-3\" src=\"https:\/\/www.digitalresponse.es\/wp-content\/uploads\/2013\/11\/AGENCIA-EMAIL-MARKETING-3-275x300.png\" width=\"275\" height=\"300\" \/><\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Una agencia especializada en email marketing va m\u00e1s all\u00e1 de la base t\u00e9cnica y aporta una \u00a0capa de servicios que se superpone al potencial de la plataforma de env\u00edos. De esta manera se supera la brecha de optimizaci\u00f3n de la que habl\u00e1bamos en el anterior art\u00edculo, optimizando los resultados obtenidos y el ROI de las [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[101,37],"tags":[],"post_folder":[],"class_list":["post-2361","post","type-post","status-publish","format-standard","hentry","category-agencia-email-marketing","category-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Por qu\u00e9 contratar una agencia de email marketing (II) - Digital Response<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.digitalresponse.es\/en\/por-que-contratar-una-agencia-de-email-marketing-barcelona\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Por qu\u00e9 contratar una agencia de email marketing (II) - Digital Response\" \/>\n<meta property=\"og:description\" content=\"Una agencia especializada en email marketing va m\u00e1s all\u00e1 de la base t\u00e9cnica y aporta una \u00a0capa de servicios que se superpone al potencial de la plataforma de env\u00edos. 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