Skip to content
digital response
  • Home
  • Services
    • Agile Campaign Management
    • All services
  • Partners
    • Bloomreach Engagement
    • Braze
    • Klaviyo
    • Salesforce
    • All partners
  • Cases
  • Who we are
  • es_ES
Contact

Blog

  • Home
  • Blog
  • Page 2
Herramientas de marketing automation según tu madurez digital
Blog

How to choose the right marketing automation tool based on your digital maturity

19 June 2025 Albert Argelagués Comments Off on Cómo elegir la herramienta adecuada de marketing automation según tu madurez digital

On previous occasions on our blog, we have talked about different digital marketing platforms that are becoming essential nowadays. We will talk about marketing automation next. However, choosing the right marketing automation platform can help you improve your strategies and be more efficient. Not all companies need the right marketing automation platform to [...]

Blog

How to get the most out of the Salesforce Marketing Cloud with Digital Response

5 June 2025 Albert Argelagués Comments Off on Cómo sacarle el máximo partido a Salesforce Marketing Cloud con Digital Response

Having a solid CRM and automation strategy in place has become essential in recent times. That's why Digital Response has been a Salesforce Partner for years, a distinction that recognises our technical expertise, strategic capability and excellent ability to work with the Salesforce Marketing Cloud. Being a partner doesn't just mean knowing how to [...]

Blog

How to outsource email campaigns without losing control

29 May 2025 Albert Argelagués Comments Off on Cómo externalizar campañas de email sin perder el control

As we highlighted at the beginning of the year in our post on email marketing trends for 2025, personalisation and advanced automation have become key pillars in achieving the goals of CRM and Marketing Automation departments. However, getting these operations up and running at scale requires time, technical resources and [...]

Charlas reveladoras con profesionales del sector del email marketing
Blog

8th EDITION: Eye-opening talks with professionals from the Email Marketing, Marketing Automation and CRM sector.

29 April 2025 Albert Argelagués Comments Off on 8a EDICIÓN: Charlas reveladoras con profesionales del sector del Email Marketing, Marketing Automation y CRM

At Digital Response we created What's in your Inbox, a podcast from our email marketing agency in which we have revealing chats with professionals in the Email Marketing, Marketing Automation and CRM sector, with the aim of exploring the most effective methods for success. Therefore, the content you'll find in our podcast can [...]

Los KPIs más importantes en el Email Marketing
Blog

The KPIs that really matter in Email Marketing

9 April 2025 Albert Argelagués Comments Off on Los KPIs que de verdad importan en Email Marketing

Some time ago, in this blog, we saw which were the key metrics to measure and optimise our campaigns. Today, email marketing continues to be one of the most effective channels for communicating, building loyalty and converting. However, its true potential is only reached when it is integrated with a CRM strategy that is based on the [...]

Blog

The importance of automating welcome campaigns

26 March 2025 Albert Argelagués Comments Off on La importancia de automatizar las campañas de bienvenida

When a user subscribes to a newsletter or completes a registration form, a key opportunity for brands opens up: the welcome moment. This first contact is decisive to generate a good impression, strengthen trust and guide the new subscriber towards conversion. In this post we are going to look at [...]

Email marketing vs SMS marketing
Blog

Email Marketing vs SMS Marketing in 2025

13 March 2025 Albert Argelagués Comments Off on Email Marketing vs SMS Marketing en 2025

As we already know, brands are looking for communication strategies that allow them to connect with their audience effectively. Among the most commonly used options, email marketing and SMS marketing continue to stand out as two of the most powerful channels. However, instead of asking ourselves which is better, the real key to maximising your [...]

Blog

Salesforce Marketing Cloud: Strategies to Improve Your Campaigns

6 March 2025 Albert Argelagués Comments Off on Salesforce Marketing Cloud: Estrategias para mejorar tus campañas

Nowadays, email marketing is still one of the most effective strategies to attract and retain customers. However, the success of a campaign depends not only on the content of the message, but also on the personalisation, automation and analysis capabilities offered by the platform used. The Salesforce Marketing Cloud (SFMC) is one of the most effective [....]

Blog

Storytelling in Email Marketing: Connect with your audience and improve your campaigns

27 February 2025 Lorena Criado Comments Off on Storytelling en Email Marketing: Conecta con tu audiencia y mejora tus campañas

As we have said before in our blog, capturing the user's attention is more difficult than ever. For brands looking to differentiate themselves, storytelling in email marketing has become a very important tool to connect with the audience in an emotional and effective way. In this post, we are going to see how to apply storytelling to [...]

Blog

Email, CRM and Marketing Automation Trends 2025: The Experts Speak Out

12 February 2025 Lorena Criado Comments Off on Tendencias en Email, CRM y Marketing Automation 2025: Los expertos hablan

Once again this year, leading professionals share their views on the key issues that will dominate CRM, Email and Marketing Automation in 2025. Here are their contributions. Daniel Agudelo Marketing Operations manager at ContentSquare KEY TRENDS IN MARKETING AUTOMATION FOR 2025 Omni-channel segmentation and generational approach With [...]

Posts pagination

Previous 1 2 3 … 61 Next

Search

Categories

Latest posts

  • Empowering ecommerce through user experience and technology
  • Mejores prácticas de accesibilidad en emails
  • Agencia Marketing Automation
    Agencia de marketing automation
digitalResponse_claim_500

We work with CRM teams looking to scale their programmes, operational excellence and improve results.

Agency
  • Services
  • Partners
  • Cases
  • Who we are
  • Work with us
  • Contact
Social
  • Facebook
  • Twitter
  • Linkedin
  • Youtube
  • Spotify

2025 © Digital Response, all rights reserved. Web by sararovira.com

  • Legal notice
  • Privacy policy
  • Cookies
Manage consent
To provide the best experiences, we use technologies such as cookies to store and/or access information on your device. Consenting to these technologies will allow us to process data such as browsing behaviour or unique identifiers on this site. Not consenting, or withdrawing consent, may adversely affect certain features and functions.
Functional Always active
The storage or technical access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing unsolicited preferences of the subscriber or user.
Statistics
Technical storage or access that is used exclusively for statistical purposes. Storage or technical access which is used exclusively for anonymous statistical purposes. Without a request, voluntary compliance by your Internet service provider, or additional records from a third party, information stored or retrieved solely for this purpose cannot be used to identify you.
Marketing
Technical storage or access is necessary to create user profiles to send advertising, or to track the user across a website or across multiple websites for similar marketing purposes.
Manage options Manage services Manage {vendor_count} vendors Read more about these purposes
See preferences
{title} {title} {title}