Blog, Email Marketing Examples

Email Marketing Examples: Nespresso integrates Facebook and QR codes in its email campaign

27 November 2013 Comments Off on Ejemplos de Email Marketing: Nespresso integra Facebook y códigos QR en su campaña de email

We like to bring you the best examples of email marketing so that you can learn about the most effective strategies in real-life situations. This time, we’ll tell you how Nespresso implemented it. The integration of QR codes and Facebook with their email campaign «Nespresso&The City»
ejemplo-email-marketing-nespresso
RESULTS OF THE CAMPAIGN
o 48.66% of the visits to the application on Facebook were generated through
Email.
or Apertures*: 50,16%
or Click Rate**: 11.96%
or Conversion Rate (CTA): 3.03%***
To learn the details of this case, we have prepared a document that you can download. here.

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