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Blog, Email Marketing Examples

Email marketing example: Cross-sell in confirmation emails (+111% conversion)

16 de December de 2013 alecastellano Comments Off on Ejemplo de email marketing: Venta Cruzada en emails de confirmación (+111% conversión)

El Retailer “Isabella”, transitó hace 3 años de basarse en la venta a través de catálogo a la venta online en su ecommerce. Durante un año, implementaron una estrategia de venta cruzada

Blog, Cross-selling

Cross-selling strategies in email marketing

2 December 2013 Jordi Puig Comments Off on Estrategias de venta cruzada en email marketing

When we talk about cross-selling, we must first of all mention the specificity of relationship marketing. Relationship marketing is based on the principle that it is more profitable to retain a good customer than to attract another one, and to achieve this, one of the key aspects is to offer the customer a product or service that is [...]

Blog, Cross-selling

What is cross-selling and what are its advantages?

25 November 2013 Jordi Puig Comments Off on Qué es la Venta Cruzada (cross-sell) y cuáles son sus ventajas

When we talk about cross-selling, we must first mention the specificity of relationship marketing. Relationship marketing is based on the principle that it is more profitable to retain a good customer than to attract another one, and to achieve this, one of the key aspects is to offer the customer a product or service that brings them a [...]

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